Joel Davis, Founder & CEO, Mighty Social

May 08

As a marketing director, Joel was one of the first to recognise the potential impact of social media on digital advertising.  He founded and bootstrapped agency:2 with Sharon Baker in 2007, winning a contract for the London Olympics.  Riding the new wave of social media advertising with Facebook’s powerful algorithms and massive reach, they provided a scalable solution for big brands.  Growth accelerated after developing their own unique AI driven Ad Tech Platform as Mighty Social. Joel takes great pride in the team they have built  “We still believe that if we’re not agile and entrepreneurial enough, we won’t survive. We have to continually push, always push. Take the risk, but do things like we were when we were only four or six people. The same energy.”